BrightRoll and Equinix Introduce Video Advertising Industry’s Fastest Real-time Bidding Solution
April 22, 2013
Partnership sparks dynamic video ad ecosystem; new low-latency offering eliminates time-outs, improves campaign performance and boosts ad revenue.
SAN FRANCISCO and REDWOOD CITY, Calif. — Equinix, Inc. (Nasdaq: EQIX), the global interconnection and data center company, and BrightRoll, the largest independent video advertising platform, today announced they are bringing to market [...]
BrightRoll Wins SIIA CODiE Award for Best Advertising Management Platform
April 3, 2013
SAN FRANCISCO, Calif.– BrightRoll, the largest independent video advertising platform, today announced that its BRIQ™ technology has been awarded the 2013 SIIA CODiE Award for “Best Advertising Management Platform.”
BRIQ – or BrightRoll IQ – is a proprietary ad buying platform built specifically for video that provides the industry’s leading targeting, transparency, continuous optimization and [...]
BrightRoll Introduces SmartView™ to Expand Viewer Control and Enable Advertisers to Run Smarter Campaigns
March 26, 2013
New unit gives viewers choice to skip ad; advertisers pay only for receptive audiences
SAN FRANCISCO – BrightRoll, the world’s largest provider of digital video advertising solutions, today announced the availability of BrightRoll SmartView™, a new video ad unit that actively engages the viewer by giving them the choice to watch [...]
Annual BrightRoll Survey of Top UK Advertising Agencies Reveals Exponential Growth for Digital Video
November 3, 2012
Mobile to have largest increase in media spend; advanced targeting and measurement tools needed to move industry forward.
SAN FRANCISCO and LONDON – BrightRoll, the leading provider of digital video advertising solutions, today released its 2012 UK Video Advertising Report. The second annual survey gathers insight from more than 100 top decision makers and media [...]
BrightRoll Joins AOP as an Associate Member
October 4, 2012
London: BrightRoll, the leading provider of digital video advertising solutions, joins the UK Association of Online Publishers (AOP) as an associate member. AOP, the voice of premium digital publishers, represents UK companies that create original, branded, quality content online. BrightRoll, the largest video network in the UK, is a strong partner to publishers with innovative [...]
BrightRoll Announces Findings From Inaugural Germany Video Advertising Report
June 13, 2012
Survey Highlights Category Spending and Industry Trends for 2012
SAN FRANCISCO – BrightRoll, the leading provider of digital video advertising services, today announces the results of its inaugural 2012 Germany Video Advertising Report. The study, carried out in April 2012, is the first of its kind in the German [...]
BrightRoll Appoints Christopher Amen-Kroeger to Vice President of Engineering
May 16, 2012
Systems and Technology Management Veteran Brings More Than 15 Years of Experience to Lead Engineering Team
SAN FRANCISCO – BrightRoll, the leading provider of digital video advertising services, today announced that it has expanded its executive team with the appointment of Christopher Amen-Kroeger as vice president of engineering. In this [...]
BrightRoll Secures $30 Million in Funding
November 21, 2011
Investment Comes Amid Continued Expansion of Network, Exchange and Mobile Video Solutions
LONDON, UK —BrightRoll, the leading provider of digital video advertising services, announces it has secured US $30 million (£18.9 million) in financing. New investor Trident Capital led the equity financing and Evangelos Simoudis, [...]
BrightRoll Study Finds Digital Video Gaining Momentum Among UK Advertisers; Campaign Dollars Continue to Follow Audiences Online
October 25, 2011
Inaugural UK Video Advertising Report Sheds Light on Category Spending and Industry Trends for 2011
LONDON, UK — BrightRoll, the leading provider of online video advertising services, today released the results of its inaugural UK agency survey. The survey stems from the annual BrightRoll US agency survey, with the goal [...]
BrightRoll Boosts European Operations with Expansion into German Market
Digital Advertising Specialist Patrick Edlefsen, Formerly of .FOX Networks Germany, Joins BrightRoll to Lead Company’s German Operations
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced the expansion of its’ European operations with BrightRoll’s first German office, located in Hamburg. Patrick Edlefsen will oversee [...]
